Episode 112: Lori Winkler - BlueSky Commerce

Lori Winkler was born and raised in Northwest Indiana (Dyer) and moved to Columbus, Ohio, after getting married. She and her husband, Aaron, who met at St. Joseph's College, moved to Indianapolis in 1998 to be close to his family.

Lori started as a 4th Grade Teacher in Inner City Chicago before her marriage and move. She then became a Community Educator for a Healthcare Company, which fueled her passion for sales. Lori then grew her career as a sales consultant and trainer for Caskey Achievement Strategies, in Carmel, IN. Helping hundreds of Indianapolis executives and sales teams was a passion. Through this work, she realized the need for sales and marketing alignment. She then joined Sanders Group - a marketing agency in downtown Indianapolis where she was the VP of sales and strategy and moved into the CEO role.

Her entrepreneurial drive continued to pull at her. It led her to start her agency, WDM Creative, in 2010, where she grew and positioned the company for acquisition in 2019 by BlueSky Commerce. Today, Lori leads the Experience and Marketing Agency for BlueSky Commerce, an e-commerce and business consultancy serving global customers with their digital transformation.

 

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